Business Strategy & Marketing

General business related topics including strategy, marketing and of course, finance. Fraim, Cawley & Company, CPAs provides business advisory services along with a full array of accountant services to the Roanoke area. Learn more »


The Empty Box Phenomenon

The Empty Box Phenomenon “” Originally published October 21, 2013: “” My favorite uncle, Sam Stevens, has always had a lot of insight. Throughout my life I’ve often looked to him as a source of perspective and discernment. One of my favorite...

Now He Tells Me

Now He Tells Me Originally published October 7, 2013: “I crossed that intersection Truck came in my direction Crashed – then the driver said: “Look out, can’t you see that light is red?” Now he tells me Now he tells me People wait until it’s much too late Now he tells...